Google Business Messages is a mobile conversational channel that combines entry points on Google Maps, Google Search, and brand websites to create rich messaging experiences that delight customers and drive business results.
Getting Started
Navigate to Settings > Channels > Google Business Message and click Connect to start working with Google Business Message.
Testing the bot
Google Business Message can only be used on Android or Apple devices. Get the test link that corresponds to your device.
Entry points
Entry points are surfaces where users can start conversations with Business Messages agents. Each entry point has a unique appearance and appears in a different place.
Your agent will work on any entry points only after the agent is verified and launched.
You can launch agents with Non-local, Location, and Brand-managed entry point groups, each enabling multiple entry points. Each entry point your agent supports increases your agent’s visibility and drives more conversations for your agent.
Location Entry points
The Location entry point group encompasses entry points that rely on locations.
You must add at least one location to allow your clients to message your agent from the Google Maps, Placesheet, or Local Pack entry point.
Non-local entry points
The Non-local entry point group encompasses all entry points that don’t rely on locations.
To enable Non-local entry points, you must provide your phone number and website domain.
Verify the agent
After testing your bot and confirming everything is ready, Google will need to verify your bot before the bot becomes available to the general public.
